March 2009 ·
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From a memo, by the advertising agency Anomaly, about a casting call for an ESPN campaign. In November, after the memo was leaked, ESPN canceled the campaign and stated that the “language and approach reflected in that document were not approved by us and in no way represent ESPN or the respect we have for the college community.”
All roles are aged eighteen to twenty-two, with the exception of Purdue. The spots take place in the ESPN college basketball call center. All these guys are representing their schools, calling people on the phone to get them to watch more college basketball.
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| SEE ALSO: Basketball; Casting; Television advertising; Television programs | |
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