Readings — From the July 2013 issue

Bro Burning

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From posts on mensactivism.org and the affiliated website standyourground.com, which maintains a list of “companies to avoid doing business with due to male bashing.”

Just a comment on your latest ad campaign, in which a man is hit in the groin for no reason. I wonder why you consider this funny. Your poor taste and insensitivity have just lost you another customer — no one in my family will eat at a Subway again.

To the staff at J.C. Penney:

Your TV commercial about your “One Day Only Sale” shows a man left alone with his young son. The man appears to be overwhelmed as the household falls apart. Meanwhile, his wife is having a terrific time at the sale. The ad ends with the message “Don’t worry, Dad, it’s only one day.” I find this ad to be demeaning to fathers. Companies cannot afford to alienate half the population, particularly during a time of recession.

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  • Sven Katesh

    church

  • deserthackberry

    Cry me a river. While I agree that bashing is inappropriate, the reason companies can get away with these ads is that men, in general, are still on top. In fact, in this declined economy, they’ve been taking over management positions in traditionally FEMALE fields. This diatribe sounded a lot like those Nazis made in regard to their “oppressors”, the Jews. We all know how that ended.

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