11/86Portion of ice cream sold in 1976 that was vanilla: 1/2

International Association of Ice Cream Manufacturers (Washington, D.C)

    Today: 1/3

International Association of Ice Cream Manufacturers (Washington, D.C)

7/88Percentage of all ice cream consumed by Muscovites that is vanilla: 95

David Kelley, Project Harmony (Montpelier, Vt.)

6/85Quarts of ice cream the average Southerner eats each year: 12

International Association of Ice Cream Manufacturers (Washington, D.C.)

    The average New Englander: 23

International Association of Ice Cream Manufacturers (Washington, D.C.)

2/91Percentage of preschool children who say that if they were president they would eat ice cream for every meal: 21

Playskool (Pawtucket, R.I.)

7/95Number of people who applied for thirty-six tasting positions at an Oakland ice cream company last winter: 10,000

Dreyer’s Grand Ice Cream (Oakland)