Marketing Archives

Marketing

Off the Beaten App

From a list of experiences on Airbnb that are offered by the platform’s hosts to their guests. The feature was introduced in November.

Miracles and Wonders

by Sallie Tisdale,

One woman’s search for a perfect bra

Pakistan in Miniatures

by Sage Mehta,

Can the artists of Lahore keep violence at bay?

Product Placement

From the description of the Vajankle, a silicone foot produced by Sinthetics, an intimate-doll manufacturer. A single Vajankle, without a shoe, costs $175.

Poison Apples

by Rebecca Solnit,

Thirty years ago, Apple Computer launched a new product with a messianic commercial in which legions of blank-faced, coverall-clad workers march, as if in a trance, through a strange industrial…

Safety in Knickers

From the Indiegogo funding-campaign profile for AR Wear, described as “wearable protection for when things go wrong.” The company surpassed its $50,000 funding goal last year and is currently at…

Bad Romance

by Jesse Barron,

One genre and a billion happy endings

My Oh My!

by Daniel Menaker,

From my Maypo to my Aleve to myRA

The Pirate Economy

by Robert Neuwirth,

Spin the Bottle

From minutes of a May 28 meeting of the BPA Joint Trade Association. Bisphenol A (BPA) is a compound commonly used in plastic bottles and the linings of cans. Numerous…

Target audience

by Harper’s Staff,